Use of the Trusted Brands logo
Point of sale
The value of a Trusted Brand extends beyond advertising into the hard-working arena of merchandising and point-of-purchase.
There are countless, inexpensive but highly effective ways of using the logo. Reader's Digest magazine can be made available at retail outlets, dispenser units with reprints of your ad can be placed on counters. Special letters with the logo can be printed and mailed to customers, trade buyers, the press or opinion leaders.
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